About

I am that art director with an eye for beauty and ear for every need. I create ideas, concepts, launch campaigns, products, packagings, brainstorm on the intricacies of consumer engagement and user experience.

I try hard to innovate, go beyond and add that final touch to complete the magic.

I am well-organized and hard-working, ambitious and communicative. I do not miss my dead-lines. As a professional I’ve successfully worked with some of the biggest brands in the world such as Marlboro, Fiat, Alfa Romeo, Nescafe, Tuborg, across many European markets, and I’ve also had a pleasure to work for several markets in South America.

Apart from the native Serbian, I speak English, Croatian, and I learn Spanish and Italian. I use all of those in my frequent travels.

In my spare time, I look for the striking in art, fashion, photography, drawing . . . I also observe people and places, and feed my interests in sociology, psychology, human behavior . . .

When I’m at home, I train my fingers, nose and sense of taste in the fine art of cooking. Trend following in fashion, music and other media is a must for me, and for my profession.